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ChatGPT Ads: What They Are and How They Work

ChatGPT Ads are paid placements that allow businesses to promote their products or services inside ChatGPT as sponsored content.

To understand ChatGPT Ads ROI, look beyond the click and track meaningful actions such as purchases, leads, signups, or other outcomes.

Learn how ChatGPT Ads can fit into a B2B lead generation strategy and what to consider when reviewing the leads it brings.

Find out which ChatGPT plans show ads, including Free and Go, and which plans currently offer an ad-free experience.

See what ChatGPT ad formats look like and where sponsored cards appear. Find out what can be included in the current sponsored ad format.

See how ChatGPT Ads targeting uses conversation context and context hints to help match ads with relevant user needs.

Struggling with low B2B lead conversion? Find the common reasons leads drop off and practical ways to move more of them toward sales.

Build a B2B contact sales page that makes the next step clear and helps high-intent visitors feel ready to speak with your sales team.

Not sure which leads deserve attention first? See how lead scoring works and how companies decide which contacts are ready for sales.